Creating a Blog for your website, or your online business, is one of the very best things that you can do to increase general interest in what it is that you have to offer the public at large. For the uninitiated, the term blog is a shortened version of its full title: the “weblog” and since its first appearance back in 1994, the blog has now become a part of internet folklore, and in a survey carried out in 2005, over 32 million Americans alone read blogs every single day. With such a huge following, it is easy to see that blogging carries with it a gigantic potential to engage with people, not just in the United States, but across the world, and internet entrepreneurs are quick to recognize such a fertile seeding ground.

If you are wondering what a blog can do for your business, and are pondering whether or not you should start one, the answer is an emphatic YES, and here are the top reasons that you should do so.

#1 Express Yourself Read the rest of this entry

Blogs may have started out as online diaries, but business owners quickly realized the power of using blogs to promote and advertise their products and services. It’s not only one of the fastest ways to build a solid reputation as a leader but it also facilitates two way communication with your viewers creating trust over time. One thing to make sure to note here is that if you use a blog to grow your business, which in today’s market is absolutely necessary, you need to realize this is a long term marketing strategy and you may not see results immediately.

Before we can even get in to what to do with your blog, you need to know how to make one. In today’s video I take you step Read the rest of this entry